Similarly, Justin Timberlake’s same-day music sales jumped 534% after his 2018 show with Spotify streams surging a whopping 214%. Maroon 5 saw a sales surge of nearly 500% following the group’s Super Bowl LIII performance, according to Nielsen. Other artists have also experienced significant post-Super Bowl sales and streaming spikes. MIAMI, FLORIDA - FEBRUARY 02: Shakira and Jennifer Lopez perform onstage during the Pepsi Super Bowl LIV Halftime Show at Hard Rock Stadium on Februin Miami, Florida. Music analytics platform Chartmetric added that Lopez's and Shakira's Spotify Monthly Listener count jumped 9.9% and 11.8%, respectively, in the seven days following the event - a sign of the massive success that Latin music has had on the Spotify platform at large. Jennifer Lopez and Shakira, who performed a bilingual medley of their 14 greatest hits two years ago, saw a sales increase of over 1,000% with 16,000 digital downloads sold.Īdditionally, Lopez's and Shakira's Spotify ( SPOT) streams soared in the hours following the performance, rising 335% and 230%, respectively, compared to the week prior. Last year, The Weeknd saw nearly every song he performed land on the Rolling Stone Top 100 Songs chart, in addition to his 2020 album "After Hours" delivering a sizable bump in sales - climbing from 34,200 to 57,8000 units, according to Variety. The NFL famously doesn’t pay its Super Bowl halftime performers, but the post-performance digital music surge many of these artists experience is well worth the lack of a paycheck. Representatives for the rapper did not immediately respond to Yahoo Finance's request for comment. It is unclear at this time whether or not he will still perform at Sunday's event. Late Thursday, it was revealed that Snoop Dogg was sued for alleged sexual assault and battery. He added that the group plans to "put something together that’s spectacular, and do what we’re known for doing and add on to the legacy." Gary Gray directed The Call below and let us know if you’re as excited as we are about this year’s Halftime Show.Snoop Dogg, a native of California, called the gig a "dream come true" during a recent interview with the Associated Press. The spot is pretty damn dope so we can only imagine the hits that these legendary artists will be belting out for 12 minutes come February 13.Ĭheck out the F. Dre make their way to Los Angeles (only Em and Mary had to fly) to link up and plot how they’re going to go about their business at Super Bowl 56. Dre walking through the beach as the water turns into piano keys that being to play the beat to “Still D.R.E.” With each artist getting a phone call in their segment, one by one, Eminem, Snoop, Mary, Kendrick and Dr. Starting off with Eminem in his lab standing across his Slim Shady persona, the spot showcases each artist in their element from Snoop strolling the streets of LA in a lowrider to Dr. Gary Gray put together a new cinematic commercial spot dubbed The Call featuring the aforementioned artists and best believe it got us older heads hype as hell. To hype up this year’s Halftime Show, OG director F. But times have changed and with Jay-Z having a say in things these days, the 2022 SB Half-Time Show won’t just be Hip-Hop based, but it’ll be boasting some of the most iconic names in the game as Dr.